Thursday, July 4, 2013

On Why a Press Kit,

On Why a Press Kit,

For more information, visit, 7 Essentials For A Press Kit

A fantastic read about turning even the lo-to-no approach into a savvy professional statement. The truth is you could have spent 6 years in film school and read any number of books on the craft of writing, directing and producing. You could have gone to industry panels to hear on-set experiences or memorized any number of technical terms or acting methods or even ways to save money on cheap but healthy and filling meals for your crew. You're production muscle is strong and that alone won't make anyone watch your film. 

If you're going to be a filmmaker you should should be strongly aware that you are also going to be an entrepreneur creating a service to your audience in the form of art, education, or entertainment. The appropriate agents galvanizing the market for such wares need the appropriate filter to judge your work and they can't know what that filter is if you don't. Follow the essential steps listed here early on in pre-production with your producer (or your writer/director if you are producing) to get a handle on how you intend your end product to be of any definable value to the audience ultimately responsible for your validation as filmmaker. It's a lot of work, but if you're vision is worth filming, (for the sake of everyone involved) the movie should be worth buying.

Lets get what we came for,
C. M. Sanchez III